KiKi: Open Up, Pleasure Up is a card game I designed specifically for Filipino women. This Master's project addresses the communication barriers surrounding female sexual pleasure, a deeply taboo subject in Philippine society rooted in cultural stigma and limited access to resources.

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Through user-centered design, the game transforms a sensitive topic into a conversation that is comfortable, informative, and fun. The visual identity is intentionally feminine and diverse, utilizing a natural, non-explicit aesthetic to encourage a safe space for dialogue.

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Best Design Awards Finalist

Designer Institute of New Zealand